Smart packaging is a new way for brands and manufacturers to indicate that they value their customers. Smart packaging has many advantages for the brands and supply chains; however, they also create significant value for the end-users. Conventional packaging proposed no value to the customers apart from providing a transportation layer to the products. It’s […]
With the kind of innovations and implementations observed in NFC applications in the last decade, one thing is sure that NFC & RFID based contactless systems are at an all-time high demand. More and more brands are equipping themselves with these technologies in a unique manner to create a brand identity for themselves. Most smartphone […]
Smart packaging or intelligent packaging are the terms that are being used for product packaging that provides extended features in comparison to conventional packaging. Smart packaging would generally include communication of the package with the outside world in some way to provide additional benefits to the product manufacturers and consumers. These sort of packaging solutions […]
The first case of COVID-19 was testified in December 2019 due to SARS-CoV-2 virus strain. After the pandemic outbreak, researchers and scientists tested different vaccines, medicines and treatment to secure public health. Undoubtedly, there’s a strong need to develop a reliable vaccine to fight against COVID-19 but the number of different counterfeit kits, faked treatments, […]
In these days, the packaging industry has been evolved from a protective layer to a marketing box. With the constant arrival of new techniques and manufacturing tools, the packaging is not confined to the protective barrier; instead, it offers exceptional functionality for all fields, including gaming. Brands and gaming industry can engage players in new ways […]
Active and Intelligent Packaging (A&IP) offer different factors through which drinks and alcoholic beverages become smart. By following smart levels, bottles can stand out from the shelf, brands can increase product life, improve customer engagement and consumers can verify the authenticity. This blog talks about different examples of beverages companies and explains how smart packaging allows […]
Smart packaging solutions bring exciting features to improve shelf-life, monitor the quality of food, limit food wastage and generate more revenues, but some brand owners still think that it is the infancy stage. The reason is, challenges and obstacles ranging from the need for specific regulations, safety, privacy issues to expensive solutions must be overcome […]
Approximately 10 million fast-moving consumer goods (FMCG) have been interacting since 2019, and this number will rise in coming years. It is expected that the volume of the global market will reach up to $48 billion in the 2024 year. The massive growth of smart, connected or intelligent packaging is due to the constant need and […]
Customers love it when they walk into a store and get treated like a king. The way salesmen and other customer-care representatives deal with the customer makes a huge impact on their buying decision. If you treat the person with respect and guide them correctly, then the chances of them buying something from your store […]
Both Apple and Android phones provide access to scan QR codes, RFID and NFC tags. Billions of devices support RFID-NFC technology by tapping over the product, making connected packaging a democratized concept. Connected packaging embraces quality and value, which makes smart packaging significant. On the one hand, RFID, NFC, QR codes, and smart sensors are the […]